What is a Vlog?
The term "vlog" comes from the word "video blog". A video blog is simply a blog that uses video as the medium of communication rather than written words.
Someone can run a fashion blog and write about makeup and
clothes. Similarly, this person might have a fashion vlog where they talk about
their makeup and showcase new clothes.
A video blog is most often a personal video that is shot by the blogger himself. Another important aspect of vlogging is regularity. YouTube vlog channels often upload videos on a weekly or even daily basis. Like bloggers who write blogs, a vlogger is generally expected to release new content regularly.
When did vlogging start?
People usually associate vlogging with YouTube, but the
concept of "vlogging" has been around for a long time. The first
"vlog" can be traced back to the early 2000s, but it wasn't until
YouTube came along that the idea of vlogging really caught on.
Vlogging has become a subgenre on YouTube. Even the person
mentioned above creating fashion vlogs would not necessarily be considered a
"vlogger". This term has evolved into something more specific.
Currently, a "video blogger" is considered to be
someone who creates personal videos in which the main topic is themselves and
their lives. These types of videos are also usually released on a strict
schedule, sometimes even every day of the week.
Even by modern definitions, vlogging has been around for a long time. Adam Contras is known as "the longest running active vlogger". He has regularly uploaded vlogs to his YouTube channel for over 15 years. They may not look like the vlogs you see from today's bloggers, but he does vlog nonetheless.
How to become a successful vlogger
If you think you have something you could vlog about, the
next step is to put it into practice. Getting started is easy enough if you
have a device that you can use to record, a computer, and an Internet
connection.
The more difficult part is figuring out how to build your channel to get your videos actually viewed.
If you want to have a lot of loyal viewers and subscribers,
it's important to develop the habit of uploading videos as often as possible.
The more content people watch, the more likely they are to keep watching each
time they download.
To make sure you have videos to release, it's a good idea to
have ideas ahead of time on what to tape, as well as a stock of videos you can
post in the future if possible.
Turn on your viewers
Another way to increase your video views is to try to
interact with the people watching your videos. When you make a video, ask
people to comment on their opinion or ask them questions and answer them. This
will help keep your viewers engaged and possibly produce more in the long run.
Use social media to your advantage
Most vloggers also use platforms like Instagram or Twitter
to engage with their viewers and grow their following. It's also a very easy
way to spread the word about your channel. Following and commenting on other
people's profiles is a good way to get people to pay attention to your profile,
which in turn can lead to your video being viewed.
Make sure your channel is linked to your social media
profiles and vice versa so it's easy for people to find them.
Personalize your channel
Another thing you can do to attract new viewers and
subscribers is to make your channel unique and express yourself through it.
Adding a profile picture, banner, and creating playlists of your videos all
help.
It also helps a lot to have a consistent editing style , as well as a short intro and outro that will help people remember you. Make sure you don't overdo these things, as this can degrade the actual content of your video.
Is vlogging right for you?
However, don't get discouraged. If you provide original and unique content and genuinely enjoy making vlogs about a particular topic, authenticity needs to shine through, and that alone can go a long way in getting reliable followers.